A very common question asked nowadays is how many Twitter followers you have. A higher number of Twitter follower shows that you have not only more influence in your industry but also more leads and customers are interested in your content.
Twitter has slowly become the fastest growing network because it is fast moving and so simple to use. So if you are looking to grow your Twitter follower from scratch in 2019 here are some tips to keep in mind:
- Tweet often
- Optimize the best time to post
- Visual content works the best
- Use the hashtags
- Engage with the audience using replies, retweets, and tags
- Create a profile that is inviting
- Connect with followers in your domain
- Invite followers from outside Twitter
This is absolutely simple and easy to follow. No bots, no spams and you get real followers in flesh and blood.
1. Tweet frequently and when in doubt tweet more
Compared to other platforms like Facebook or Instagram Twitter requires a more aggressive content strategy. On a regular basis anywhere from three to seven tweets per day is good to maximize engagement. However, brands sometimes go overboard and tweet more than less. Certainly, the competitor analysis will provide more context.
There are too many things to promote including tweets from your followers, relevant industry articles, interesting trends, breaking news, personal updates, and the list goes on. The more filling your content calendar is the more active, engaging and worth following person you can be. There are a lot of automated scheduling software tools so make the best use of them to schedule so you are not spending too much time.
2. Optimize the best time to post
Speaking of timing it is important to do target audience analysis. Sending tweets when your target audience is sleeping will not help in gaining new followers. According to research done by social media platforms the best time to tweet is during weekdays in the early and late afternoons. It also depends on the time zone and your target audience to get the most exposure.
Getting more followers also doesn’t mean sitting in front of a computer for the whole day. Ideally, brands can schedule tweets to be posted in times when their target audience is active and post intermittently throughout the day.
3. Visual content works best
As everyone knows the picture is worth a thousand words hence tweets with visual content get more likes, shares, and retweets. There is nothing wrong in just having text-based tweets but images and even GIFs encourage people to look more at the post.
Meanwhile, infographics get shared three times more often than any other image on Twitter. If you have any compelling data to share with the world then go with it. Finally, no one can underestimate the power of video marketing. It is six times more likely to be shared than any other text-based tweet.
So whether you are looking to entertain your audience or gain more followers fill your feeds with visual content and see your engagement rising.
4. Use the hashtags
Think of hashtags as a way to make your post easily found on Twitter. It can act like SEO for your twitter account. According to data and best practices, tweets with at least one hashtags receive almost 13% more engagement than those without them.
Hence using a couple of hashtags is a quick way to increase the likelihood of new followers and find your account easily. Plus there are plenty of trending topics and hashtags to choose from. For example, you can use industry relevant hashtags like #contentmarketing #seo or you can also use community hashtags like #mondaymotivation.
Additionally, there is a lot of event-based hashtags as well as hashtags from influences that you can piggyback. The only caveat is that you can’t go overboard on these hashtags and use Twitter analytics to see what works best for your account.
5. Engage with the audience using hashtags, retweets, and tags
Getting more followers on Twitter is not equivalent to spending a lot of time on the platform it is making the most of the time spent. To achieve that you can totally schedule your tweets to optimize the engagement while not making your account run by bots. At the same time it is important to get in the trenches with your followers, customers, industry leaders and engage with them through regular tags, retweets and prompt replies so that you more like a human.
If you are starting then you can get more attention by writing thoughtful replies then a brief one-word reply. Another way is to tag other brands so you can get them interested in your account. Likewise, it is good to check who else is retweeting or sharing your content. These small pieces of content strategy can contribute to the bigger picture of attracting followers. It all makes followers think the brand is more human.
6. Create a profile that is inviting
Considering that 15% of tweets are done by bots brands brands have to work harder to prove that they are human. Hence having a great profile definitely makes you look friendlier. Optimizing the profile includes
- Using a good high-resolution photo
- Relevant tags, keywords, and location which help followers understand where you are coming from, your titles, passion and more
- Last but not least something interesting about you like your personality or anything that makes you unique.
Simply put, fine-tuning these pieces of your profile help guarantee a positive first impression with new followers.
7. Connect with followers in your domain
You can look for influencers in your domain and follow them. Many times these followers follow you back. You can also pay attention to whom to follow section. Many times syncing your contact list with Twitter also allows you to tap into your existing network of people.
8. Find followers outside your network
Promote your twitter link at various places including email signature, website, newsletter or even in events using hashtags. This will garner the number of followers in your network.
Hope you find this useful. Will be happy to hear more tips from you. Do message me on social media and yes tweet us at @Allkonnect2017